the sense of a beginning

Yesterday I finished this week's "subway" book, The Sense Of An Ending by Julian Barnes. Profoundly puzzling. Before I move on to elaborate about its riddling content, let me explain about these traveling companions. My "subway" books have two main characteristics: One, they are the perfect size to fit in a bag. Two, their story lines are, without fail, enthralling (to the point of sometimes missing stops), therefore, since they are only read during short commutes, I am able to enjoy their gripping content for a prolonged period of time.
Back to Mr. Barnes' writing. It took me about 16 hours to fully process and decipher what it all meant (I won't spoil it for you). Fitting though, is to mention the fact that I woke up this morning at around 5, rather suddenly and completely bewildered, with full understanding of the diegesis. Fascinatingly terrible, brilliantly written, including numerous "no they couldn't have" moments.

The front and back covers, by the way, are beautifully designed (one word: dandelion).

This little introduction is pertinent merely because I'm borrowing most of the title and placing it under a much brighter light, the common thread being another epiphany while working on my own puzzle (project).
Last night, the last little details that will comprise the branding and marketing of the products started to finally come together. I had a very good idea of how they should be resolved, yet, for one reason or another, nothing had not come to fruition. A few breaks, and seven hours later (I didn't realise how late it was) these loose ends were taken care of, ready for a final critique this morning with J, business guru (muchas, muchas gracias).

Preliminary mock-ups and lots of amazing ribbons to consider. Mokuba on 575 Queen Street West has an incredible selection of gorgeous ribbons (here is a blog entry from Canadian House And Home). Thank you so much R, for sharing the whereabouts of this exceptional place.

There is still a lot of ground to cover, and only a few weeks to go. However, the general feeling around this venture is not one of an ending, but the beginning of something good and promising, most definitely worth all the hard work and dedication.
To commemorate the occasion, here is walk, invigoratingly auspicious.

 

Foo Fighters, from the album Wasting Light, 2011--itunes festival 2011.